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Postgraduate in Digital Business and Artificial Intelligence

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Own degree ENDOR UNIVERSITY
in collaboration with ISDI
Starting 22 Octubre 2026
Duration 9 months
Modality presencial Madrid u online

Why study this program?

Lead businesses and organisations in the era of artificial intelligence. The MIB connects strategy, technology, data, AI, marketing, sales, operations and transformation, with a methodology applied to real business challenges and aimed at experienced professionals.

Over nine months, students work on a real company through the Core Project and develop their own AI Agent, which they use to study, analyse, simulate scenarios and work on the programme's challenges. Artificial intelligence is integrated transversally into learning and decision-making.

Your own AI Agent

Design and train your own AI copilot to simulate scenarios and solve business challenges.

Real project

Design and implement a real transformation strategy with the support of expert mentors.

Top Tier faculty

Learn from more than 100 active leaders from multinationals such as Google, BBVA or Deloitte.

Harvard option

Access an optional international stay in collaboration with the Real Colegio Complutense.

Skills you will develop

  • Leading projects with AI Agents: Ability to design, train and deploy conversational and autonomous agents that automate business processes.

  • Strategic direction and digital transformation: Competence to connect technology, finance, business model and operations on real corporate cases.

  • Data-driven decision-making: Aptitude to structure data architectures, dashboards and generative AI aimed at optimising Go-To-Market and customer experience.

  • Change management and intrapreneurship: Ability to lead hybrid teams, validate disruptive business models and execute innovation strategies within the organisation.

Curriculum

Module 1. Business Vision and Strategy Strategy, leadership and value proposition Innovation and business models Finance and geopolitics
Module 2. Technology Technology architecture, cloud, SaaS and APIs Cybersecurity, IoT, 5G and Machine Learning Blockchain and No-Code tools
Module 3. Data and Artificial Intelligence Data-driven culture, data governance and BI Generative AI and business use cases Ethics and privacy in data
Module 4. Marketing Strategy Brand, Go-To-Market and omnichannel Measurement, digital reputation and CRO Experimentation and AI applied to campaigns
Module 5. Business, Sales and Operations Commercial strategy, e-commerce and marketplaces Payments, pricing and CRM AI applied to Agentic Ecommerce
Module 6. Transformation and Entrepreneurship Change management, leadership and critical thinking Corporate innovation and startups Validation and financing of business models
Module 7. Core Project Transformation strategy on a real company (10 ECTS)
Module 8. AI Agents Design, training and application of your own agent (5 ECTS)
Module 9. Professional Experience and Career Career services, MIB Career Hub and ISDI Job Fair

Career opportunities

  • work Head of Transformation and Artificial Intelligence
  • task_alt Digital Strategy Project Consultant
  • work Digital Product Manager
  • work Customer Experience Expert
  • trending_up Head of Digital Marketing
  • work Process Automation Leader with AI Agents
  • work Head of Business Intelligence
  • work E-Commerce Manager
  • work Director of Corporate Innovation
  • work Entrepreneur

Would you like more information about this program?

Leave us your details and we will contact you to answer your questions and guide you through the admission process.

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Personalised support

Tutors and advisors by your side throughout the master's degree.

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Flexible methodology

Study when and where you want with a practical methodology.

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Professional connection

Expand your network with top-level professionals and companies.

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Own degree

Own degree from ENDOR University in collaboration with IEBS.